With Significant Growth of Altia GUI Development Business in Europe, Company Expands its Sales, Marketing and Engineering Presence

In light of the company’s rapid growth of GUI development business and partnerships in Europe, Altia Incorporated announces today the formation of Altia Services GmbH. With this newly formed European business entity, Altia affirms its commitment to support existing customers in the automotive, medical, industrial and consumer device industries and expand its relationships with new companies seeking to develop embedded GUIs for their products.

“Europe is a key market for Altia,” states Stephan Häfele, Sales Director EMEA. “We are gaining wins in major markets like automotive and medical. We are contributing to their success by providing top flight software products and leveraging Altia’s long-standing GUI development expertise. We look forward to furthering our relationships with industrial and consumer device companies who want to deploy brand-defining GUIs on low cost hardware. This is where Altia shines above all other solutions.”

Häfele continues, “Altia’s GUI development software is carefully architected to deliver the best-performing graphics on our customers’ target hardware. It’s this unique strength of Altia’s products that our European customers need – the capability to deliver rich, custom displays – and do so quickly and affordably.”

Dr. René Schumann, Altia’s Senior Field Applications Engineer based in Germany, adds, “Not only are our developers focused on continually improving the ease-of-use of our tool suite with new features and enhancements with Altia Design 11 and later releases, but our software engineers are continually innovating new ways to wring every bit of performance out of the variety of hardware targets supported by Altia’s DeepScreen code generator. It’s exhilarating to see how Altia’s GUI technology has brought such success to our customers in Europe – and we look forward to contributing to market wins for new customers as well.”

If you would like to learn more about the latest developments with Altia in Europe and worldwide, click here to schedule a meeting with their team at embedded world 2015 Exhibition in Nuremberg, Germany (February 24-26, 2015) or email [email protected].

About Altia

Altia, Inc. is a software company that provides graphical user interface design and development tools that can be used from concept to final product code. Altia was founded in 1991 and its customers include Continental Automotive, Smiths Medical, Renault, Fiat, Medtronic, MTA, Johnson Controls, Rolls-Royce, DAF Trucks, Frazer-Nash, Diehl AKO Stiftung & Co. and hundreds of other leading manufacturers.

For more information about Altia, visit www.altia.com or contact Altia’s worldwide corporate headquarters at +1 719-598-4299.

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