Bjorn Thordsen Joins Altia to Support Growing European Demand for Embedded GUIs in Automotive, Medical, Consumer and Industrial Products

Altia, Inc. is pleased to announce the appointment of our new Senior Regional Business Manager for Central Europe, Bjorn Thordsen.

As Altia’s Senior Business Manager for Central Europe, Bjorn Thordsen has joined Altia’s European sales team to provide needed support the company’s growing customer base across Europe. He will work with companies like Bosch, BMW and Siemens to realize their model-based embedded GUI design goals using Altia’s industry-standard suite of user interface development software. Mr. Thordsen will coordinate with Altia’s global team of engineers, artists and user experience professionals to provide best-in-class GUI development software and consulting services.

Stephan Häfele, Managing Director of Altia Services GmbH, comments, “Companies are getting incredible HMIs into production with Altia – and our market growth across Europe has been swift and substantial. Bjorn is an outstanding addition to our team. With his vast experience in the embedded space, he is perfectly suited to support our customers’ success.”

About Altia

Altia, Inc. is a software company that provides graphical user interface design and development tools that can be used from concept to final product code. Altia was founded in 1991 and its customers include Continental Automotive, Smiths Medical, Renault, Fiat, Medtronic, MTA, Johnson Controls, Rolls-Royce, DAF Trucks, Frazer-Nash, Diehl AKO Stiftung & Co. and hundreds of other leading manufacturers. For more information about Altia, visit or contact Altia’s corporate headquarters at +1 719-598-4299.

Altia Services GmbH is a wholly owned subsidiary of Altia, Inc.

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